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Major Cadbury change is a far cry from a fan favourite

<p dir="ltr">Fans of Favourites have been left scowling - or delighting, as lines were drawn on both sides of the great Flake versus Twirl debate - at their chocolate over an update by Cadbury. </p> <p dir="ltr">The confectionary giant made the now-controversial choice to swap out the classic Dream and Flake feature items, replacing them with the likes of Caramilks and Twirls. </p> <p dir="ltr">And when one Reddit user made the realisation, they wasted no time in taking to the popular internet forum to get the opinion of fellow sweet-toothed users. </p> <p dir="ltr">“Shrinkflation has reached Favourites,” they titled their post. “Dream and flake [are] now replaced with Caramilk and Twirl.” </p> <p dir="ltr">Alongside the text, they shared two images: one of the front of two Favourites boxes, and another of the back. The differences in their content was immediately obvious, as well as the 50g decrease between the two, with over 800 flocking to the comments section to share their thoughts on the matter. </p> <p dir="ltr">“No Flake = No Favourites,” one declared.</p> <p dir="ltr">“Why replace the best two?!!” another asked.</p> <p dir="ltr">Meanwhile, someone else had a slightly different - but still pressing - concern, asking, “can’t they, like, remove Picnics?”</p> <p dir="ltr">Many were of the opinion that it was actually a good move by Cadbury, believing Twirls to simply be the new-and-improved version of a Flake. However, most seemed to agree that Caramilk wasn’t nearly as desirable as the discarded Dream. </p> <p dir="ltr">“Twirl is just a better version of Flake,” one said, “with the extra coat of chocolate to keep the mess from falling out of your hand.”</p> <p dir="ltr">“Twirl is just a more structurally-sound version of Flake. Definitely an improvement IMO [in my opinion],” another said. </p> <p dir="ltr">“A Flake with its sh*t together,” came the agreement from another commenter. “A business Flake, if you will.”</p> <p dir="ltr">Someone else swooped in then to add that it was just “a Flake that’s been to therapy.”</p> <p dir="ltr">“Twirl replacing Flake is fine but no Dream?? That’s like my favourite… (caramilk is no dream replacement imo),” one lamented. </p> <p dir="ltr">And when someone stated that a Twirl is just a superior Flake, another user did agree, but not without adding “[I] am devo about dream though”.</p> <p dir="ltr">“All youse out here claiming Twirls are better than Flakes are nuts,” someone argued anyway. “The crumbly texture is so much better. Plus Flake in a 30c cone is one of the all time combos.”</p> <p dir="ltr">One even came equipped with a new tagline suggestion for the company, writing “Cadbury Favourites: ‘I wanted to get you a gift, but I didn’t want it to be nice’.”</p> <p dir="ltr">And some simply wanted to keep the peace, pointing out that “they're called Favourites, Cadbury probably changes them up to reflect what are selling better at the time”.</p> <p dir="ltr"><em>Images: Reddit</em></p>

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Shoppers left feeling nostalgic over new chocolate treats

<p dir="ltr">Chocolate lovers are in for a treat with Cadbury’s new range hitting supermarket shelves.</p> <p dir="ltr">The confectionary giant’s new “slices” range may feel quite familiar to some, especially those who often follow their sweet tooth into well-stocked bakeries, which makes perfect sense when considering the new blocks are inspired by the likes of crackle, hedgehog, and mint cream slices. </p> <p dir="ltr"><a href="https://www.cadbury.com.au/brand/cadbury-slices">The Cadbury Slices</a>, which carry a price tag of $5.50, are described by their makers as being “inspired by iconic Australian bakery slices and mixed with our iconic Cadbury chocolate to create a new way to enjoy icons, perfect for sharing.”</p> <p dir="ltr">They were an immediate hit with the masses, with one social media snack reviewer even declaring one of the new blocks to be “up there with some of my current favourites”. </p> <p dir="ltr">In a video posted to her Instagram account, she could be seen entering a Woolworths supermarket to pick up the new range, and outlined her journey before reviewing the goods. </p> <p dir="ltr">She did not, however, try the Old Gold mint cream, noting that she wasn’t really a fan of mint chocolate to begin with. </p> <p dir="ltr">First up was the Caramilk hedgehog, and after explaining the “classic Aussie no-bake slice”, she described how the block had a Caramilk base and contained almonds, toasted coconut, and rice crisps, before noting that she “absolutely loved the taste”. </p> <p dir="ltr">Next came the block “inspired by a chocolate crackle”, which also featured rice crisps and toasted coconut, and “definitely resembled the chocolate crackle flavour”. She noted that it had that “recognisable Copha taste”, although she didn’t believe that was one of the ingredients. </p> <p dir="ltr">“It was so delicious,” she surmised, “and I hope this one stays around for a while.” </p> <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/reel/Cr7-qyFJS1q/?utm_source=ig_embed&amp;utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/reel/Cr7-qyFJS1q/?utm_source=ig_embed&amp;utm_campaign=loading" target="_blank" rel="noopener">A post shared by Snack Reviews Aus (@snackreviews_aus)</a></p> </div> </blockquote> <p dir="ltr">Her joy at the range and their nostalgic flavours were exactly what the company had been aiming for, and as Paul Chatfield - vice president marketing for ANZ Mondelez International - told <em>news.com.au</em>, “the new Cadbury Slices range, features a variety of familiar and nostalgic flavours that Cadbury and chocolate-fans alike will enjoy.</p> <p dir="ltr">“We know Aussies share fond memories of bakery slices and hope they too will build new memories with family and friends as they share a Cadbury Slices block.”</p> <p dir="ltr"><em>Images: Instagram </em></p>

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Outrage over Cadbury changing iconic Dairy Milk chocolate recipe

<p><span style="font-weight: 400;">Cadbury has released a “diet” version of their popular Dairy Milk chocolate bar and the country has reacted in blaze and fury. </span></p> <p><span style="font-weight: 400;">There are many of us who may be looking to cut down sugar intake, and the popular Cadbury brand has decided to cater to those looking for a healthier treat when they’re yearning for a sweet snack by creating a version of their all time favourite choccy with 30 per cent less sugar. </span></p> <p><span style="font-weight: 400;">The news was not met with well wishes though and has caused a mass exodus of the brand on social media, with many customers asking “why?”.</span></p> <p><span style="font-weight: 400;">“WHAT HAS SOCIETY COME TO?!” one unhappy person commented.</span></p> <p><span style="font-weight: 400;">“Sendddd it back! No one wanted it!” another angry response read. </span></p> <p><span style="font-weight: 400;">“What’s bloody next?” One horrified customer wrote. “Cadbury could live to regret this decision.”</span></p> <p><span style="font-weight: 400;">Another added: “Chocolate is meant to be a treat. Why make it healthy?”</span></p> <p><span style="font-weight: 400;">This is the first time in 114 years the Dairy Milk recipe has been altered, a representative said. </span></p> <p><span style="font-weight: 400;">Cadbury brand manager Katrina Davidson said there are people all over the country looking for a healthier alternative to an unhealthy snack.</span></p> <p><span style="font-weight: 400;">“And that’s why we have worked tirelessly to create a Cadbury Dairy Milk bar with 30 per cent less sugar, which still tastes great,” she said.</span></p> <p><span style="font-weight: 400;">“We are committed to responding to relevant consumer trends, and are always striving to offer chocolate lovers greater choice through exciting innovations and portion control offerings.”</span></p>

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Cadbury chocolate bars are about to look very different

<p>The world’s second largest chocolate manufacturer Cadbury is pulling out of the Fairtrade scheme after seven years, in favour of its own sustainability program.</p> <p>By the end of the year, the blue and green Fairtrade logo – which is awarded to product that meet strict criteria – will no longer appear on Cadbury packs worldwide. On some chocolate blocks, it’s already been removed.</p> <p>Fairtrade will be replaced by a sustainability program called “Cocoa Life”, which is actually owned by Cadbury’s parent company Mondelez.</p> <p>Cadbury says its own program is similar to the Fairtrade initiative and that Fairtrade Foundation will continue as a partner.</p> <p><img width="442" height="249" src="http://cdn.newsapi.com.au/image/v1/7151bdd660a397b2439a4dd2abb079e1" alt="Cadbury Dairy Milk bars have sported the independently verified Fairtrade logo since 2010" style="display: block; margin-left: auto; margin-right: auto;"/></p> <p><img width="449" height="253" src="http://cdn.newsapi.com.au/image/v1/da7c0a1f4733b96fd6b6e4f278949535" alt="From 2018, the Fairtrade logo will be replaced by the “Cocoa Life” logo created internally by Cadbury’s owner Mondelez." style="display: block; margin-left: auto; margin-right: auto;"/></p> <p>But news.com.au report that Fairtrade Australia and New Zealand boss Molly Harriss Olson said she would have preferred it if Cadbury had stuck with the Fairtrade brand.</p> <p>Fairtrade help around 1.65 million farmers in 75 developing countries by ensuring they receive a fair price for their products.</p> <p>“Cadbury Dairy Milk will not be Fairtrade certified in the traditional sense. It will be a new partnership, a different sort of partnership,” Olson said.</p> <p>She said Fairtrade would continue to monitor elements of Cadbury’s new program.</p> <p>But she also warned big companies turning to their own sustainability labels that consumers would see through “fair-washing” and companies’ “grading their own homework”.</p> <p>Cadbury’s decision comes at a time where other big food companies, including Nestle and Ferrero, are expanding their Fairtrade mark across more products.</p>

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Cadbury announce very interesting new flavours

<p>Few things cause Australians to get up in arms but a change to the Cadbury milk chocolate flavours is one of them. The chocolate giant have announced they are innovating with flavours, but their new suggestions of Kale Crème, Wasabi Crunch and Beetroot Jelly is dividing public opinion.</p> <p>Chocolate inventor Dave Shepard says the new flavours are part of the brands goal for “innovation and experimentation. Past innovations have included Nut Crunch and Marvellous Creations bars, both of which were received well. On the other end of the spectrum is Cadbury’s release of Vegemite flavoured milk chocolate, a controversial release.  </p> <p>The new flavour ideas are said to reflect social trends towards new, quirky taste combinations. Kale Crème is believed to tap into a rise in demand for savoury chocolate flavours, will Beetroot Jelly is aimed at superfood-lovers and Wasabi Crunch targets the “popularity of Asian flavours,” according to Shepard.</p> <p>“We like to think of it as akin to the fashion catwalk — we’re experimenting with ideas that won’t actually appear on the shelves,” he said. “Instead you may see new flavours inspired by these further down the line.</p> <p>While you may not see the whacky chocolates in single bars in the supermarket aisle during your next shop, they might make their way into the Cadbury Milk Tray.</p> <p>Tell us: would you try Cadbury’s wacky new flavour innovations?</p> <p><strong>Related links: </strong></p> <p><strong><a href="http://www.oversixty.co.nz/news/news/2015/12/3-ingredient-cheesecake-recipe/">Why are people going crazy for this cheesecake recipe from Japan?</a></strong></p> <p><strong><a href="http://www.oversixty.co.nz/news/news/2015/12/chocolate-slices-invention/">You can now buy slices of chocolate just like cheese singles</a></strong></p> <p><strong><a href="http://www.oversixty.co.nz/lifestyle/food-wine/2015/11/chocolate-chip-blondies/">Chocolate chip blondies</a></strong></p>

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