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Tourism hotspot in Italy attracts attention for selling strange souvenir

Italy’s picturesque region of Lake Como has started selling a unique souvenir, making many people raise their eyebrows. The north Italian tourist hotspot has long been known for being the backdrop of many Hollywood films, while also hosting countless celebrity weddings, with many famous faces owning houses in the region. For those travelling to the stunning Lake Como and wanting to purchase a souvenir to remind them of their travels, you can now forgo the classic keyring or magnet for a more unique souvenir item. Communications company ItalyComunica says it has bottled the very air of Italy’s picturesque Lake Como and is selling these cans for €9.90 ($16 AUD) apiece. Each can is said to contain 400 millilitres of “100% authentic air” collected from Lake Como, with the website stating buyers can “Open it whenever you need a moment of escape, tranquillity, or simply beauty.” In an attempt to capitalise on the ever-growing visitor numbers, marketing specialist Davide Abagnale originally created the e-commerce site to sell dedicated Lake Como posters, before delving into the world of the unique souvenirs. His latest initiative of selling canned air aims to “create a souvenir that could be easily transported in a suitcase for tourists” and “something original, fun and even provocative.” Abagnale told <a href="https://edition.cnn.com/2024/11/04/travel/lake-como-air-cans-on-sale-intl-scli/index.html">CNN</a>, “It’s not a product, it’s a tangible memory that you carry in your heart,” adding that once tourists are home and have opened the can, they can repurpose it as a souvenir pen holder or plant holder. Not everyone was first onboard with the idea, as Como mayor Alessandro Rapinese said it wouldn’t be his first idea for tourists, and would prefer they take home other souvenirs, like the silk scarves the area is known for. “It’s a novel idea, but not for everyone,” he told CNN. “But as mayor of one of Italy’s most beautiful cities, if someone wants to take some of their air home, that’s fine as long as they also take beautiful memories of this area.” Image credits: ItalyComunica/CNN/Shutterstock

International Travel

Is it worth selling my house if I’m going into aged care?

<a href="https://theconversation.com/profiles/colin-zhang-1234147">Colin Zhang</a>, <a href="https://theconversation.com/institutions/macquarie-university-1174">Macquarie University</a> For senior Australians who cannot live independently at home, residential aged care can provide accommodation, personal care and general health care. People usually think this is expensive. And many assume they need to sell their home to pay for a lump-sum deposit. But that’s not necessarily the case. Here’s what you need to consider. <h2>You may get some financial support</h2> Fees for residential aged care are complex and can be confusing. Some are for your daily care, some are means-tested, some are for your accommodation and some pay for extras, such as cable TV. But it’s easier to think of these fees as falling into two categories: <ul> <li> an “entry deposit”, which is usually more than <a href="https://www.health.gov.au/sites/default/files/documents/2020/06/eighth-report-on-the-funding-and-financing-of-the-aged-care-industry-july-2020-eighth-report-on-the-funding-and-financing-of-the-aged-care-industry-may-2020.pdf">$A300,000</a>, and is refunded when you leave aged care </li> <li> daily “<a href="https://www.myagedcare.gov.au/aged-care-home-costs-and-fees">ongoing fees</a>”, which are $52.71-$300 a day, or more. These cover the basic daily fee, which everyone pays, and the means-tested care fee. </li> </ul> To find out how much government support you’ll receive for both these categories, you will have a “<a href="https://www.myagedcare.gov.au/income-and-means-assessments/#aged-care-home">means test</a>” to assess your income and assets. This means test is similar (but different) to the means test for the aged pension. Generally speaking, the lower your aged-care means test amount, the more government support you’ll receive for aged care. With full support, you don’t need to pay an “entry deposit”. But you still need to pay the basic daily fee (currently, <a href="https://www.myagedcare.gov.au/aged-care-home-costs-and-fees">$52.71</a> a day), equivalent to 85% of your aged pension. If you get partial support, you pay less for your “entry deposit” and ongoing fees. <h2>You don’t need a lump sum</h2> You don’t have to pay for your “entry deposit” as a lump sum. You can choose to pay a rental-style daily cost instead. This is calculated as follows: you multiply the amount of the required “entry deposit” by the maximum permissible interest rate. This rate is set by government and is currently at <a href="https://www.health.gov.au/sites/default/files/documents/2021/03/schedule-of-fees-and-charges-for-residential-and-home-care-schedule-from-20-march-2021_0.pdf">4.01%</a> per year for new residents. Then you divide that sum by 365 to give a daily rate. This option is like borrowing money to pay for your “entry deposit” via an interest-only loan. You can also pay for your “entry deposit” with a combination of a lump sum and a daily rental cost. As it’s not compulsory to pay a lump sum for your “entry deposit”, you have different options for dealing with your family home. <h2>Option 1: keep your house and rent it out</h2> This allows you to use the rental-style daily cost to finance your “entry deposit”. Pros <ul> <li> you could have more income from rent. This can help pay for the rental-style daily cost and “ongoing fees” of aged care </li> <li> you might have a special sentimental attachment to your family house. So keeping it might be a less confronting option </li> <li> keeping an expensive family house will not heavily impact your residential aged care cost. That’s because any value of your family house above <a href="https://www.health.gov.au/sites/default/files/documents/2021/03/schedule-of-fees-and-charges-for-residential-and-home-care-schedule-from-20-march-2021_0.pdf">$173,075.20</a> will be excluded from your <a href="https://www.servicesaustralia.gov.au/organisations/health-professionals/services/aged-care-entry-requirements-providers/residential-care/residential-aged-care-means-assessment">means test</a> </li> <li> you can still access the capital gains of your house, as house prices rise. </li> </ul> Cons <ul> <li> your rental income needs to be included in the means test for your aged pension. So you might get less aged pension </li> <li> you might need to pay income tax on the rental income </li> <li> compared to the lump sum payment, choosing the rental-style daily cost means you will end up <a href="https://www.smh.com.au/money/super-and-retirement/seek-help-when-weighing-up-how-to-pay-for-your-aged-care-20191202-p53g16.html">paying more</a> </li> <li> you are subject to a changing rental market. </li> </ul> <h2>Option 2: keep your house and rent it out, with a twist</h2> If you have some savings, you can use a combination of a lump sum and daily rental cost to pay for your “entry deposit”. Pros <ul> <li> like option 1, you can keep your house and have a steady income </li> <li> the amount of lump sum deposit will not be counted as an asset in the pension means test. </li> </ul> Cons <ul> <li> like option 1, you could have less pension income, higher age-care costs and need to pay more income tax </li> <li> you have less liquid assets (assets you could quickly sell or access), which could be handy in an emergency. </li> </ul> <h2>Option 3: sell your house</h2> If you sell your house, you can use all or part of the proceeds to pay for your “entry deposit”. Pros <ul> <li> if you have any money left over after selling your house and paying for your “entry deposit”, you can invest the rest </li> <li> as your “entry deposit” is exempt from your aged pension means test, it means more pension income. </li> </ul> Cons <ul> <li>if you have money left over after selling your house, this will be included in the aged-care means test. So you can end up with less financial support for aged care.</li> </ul> <h2>In a nutshell</h2> Keeping your house and renting it out (option 1 or 2) can give you a better income stream, which you can use to cover other living costs. And if you’re not concerned about having access to liquid assets in an emergency, option 2 can be better for you than option 1. But selling your house (option 3) avoids you being exposed to a changing rental market, particularly if the economy is going into recession. It also gives you more capital, and you don’t need to pay a rental-style daily cost. <hr /> This article is general in nature, and should not be considered financial advice. For advice tailored to your individual situation and your personal finances, please see a qualified financial planner. Correction: this article previously stated the amount of lump sum deposit will not be counted as an asset in the aged-care means test, as a pro of option 2. In fact, the amount of lump sum deposit will not be counted as an asset in the pension means test.<img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/161674/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /> <a href="https://theconversation.com/profiles/colin-zhang-1234147">Colin Zhang</a>, Lecturer, Department of Actuarial Studies and Business Analytics, <a href="https://theconversation.com/institutions/macquarie-university-1174">Macquarie University</a> Image credits: Shutterstock This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/is-it-worth-selling-my-house-if-im-going-into-aged-care-161674">original article</a>.

Retirement Income

Jamie Oliver sells vintage Fiat with unique plate number

Jamie Oliver is putting up his 1955 Fiat 1100 pick-up for auction on Saturday September 28. The celebrity chef, who is an avid car enthusiast, has owned the vehicle since 2012, and it is still in its original and unrestored condition, with just 43,000 km on the clock. The ute was imported from Italy in 1973, and the celebrity chef is the third UK owner of the vintage vehicle. Not only does the ute still have its original steel wheels - with yellow highlights - it has a unique plate number that spells out '677 Yum'. The rear of the car has been embellished by the celebrity chef, with a sticker of a white hearts and the initials J.O which stands for both his name and his wife Juliette, known as Jools. The Fiat 1100 is painted green and has brown vinyl seats, with the spare wheel stowed behind them. It has a four-speed manual gearbox that connects the four-cylinder petrol engine to a live axle rear-end. Classic Car Auctions, the auctioneers selling the car, has assessed the vehicles condition and given it an overall grade of 80 out of 135, meaning that the car is still in 'good condition'. The ute is expected to sell for between £6000 and £8000 ($AU11,700 to $AU15,600). Images: Classic Car Auctions

Money & Banking

Doting dad sells everything he owns to develop cure for son's "incurable" condition

A dedicated father has drained his life savings to help find a cure for his son's "incurable" disorder. Terry Pirovolakis, a 44-year-old IT director, was hellbent on finding a cure for his six-year-old son Michael after he was diagnosed with Spastic paraplegia 50 (SPG50): a degenerative neurological condition that affects less than 100 people worldwide. SPG50 affects children's development, leading to cognitive impairment, muscle weakness, and paralysis over the course several years, often ending in death usually before a patient reaches the age of 30. "They said he'd never walk or talk, and would need support for the rest of his life," he recalled of the 2018 diagnosis. "They told us to just go home and love him - and said he would be paralysed from the waist down by age 10, and quadriplegic by age 20," he continued. Determined to save his son, Terry drained his life savings to start researching potential cures rooted in gene therapy, after reading countless journals on the subject and meeting with experts around the world. Terry said, "We then liquidated our life savings, refinanced our home and paid a team at the University of Texas Southwestern Medical Center to create a proof of concept to start Michael's gene therapy." The father soon signed a contract to start a gene therapy program, consisting of injecting cerebral spinal fluid into the patient's back, and after years of lab work, the treatment started to take, and on December 30th 2021, the government <a id="mol-70453400-6948-11ef-9b54-1d20db350cbd" href="https://www.dailymail.co.uk/news/canada/index.html" target="_self"></a>moved it forward. "On March 24, 2022, my son was the first person to ever get treated with gene therapy at SickKids in Toronto," Pirovolakis, a father of three, told Fox News in detailing his medical odyssey. Michael was the first to receive his father's one-time treatment, after Pirovolakis quit his job and started a nonprofit in California to devote himself to the cause. The company, named Elpida Therapeutics, after the Greek word for 'hope', now has five employees and 20 consultants, with Michael now on the mend. Since being treated, the youngster's condition seems to have stabilised, and he is now able to use a device to communicate with his family and caregivers. Another three children who were able to receive the remaining doses from Pirovolakis' first batch, as the drug still costs about $1million to make for each child, are also seeing positive results. "When I heard that no one was going to do anything about it, I had to - I couldn't let them die," Pirovolakis said. "We decided that we had to help other kids." Despite it being approved, big pharmaceutical companies have been slow to manufacture the drug, with several firms rejecting the prospect when proposed, Pirovolakis said "No investor is going to give you money to treat a disease that is not going to make money," he said. "That's the dilemma we're in." Pirovolakis said that when his son was diagnosed, he was told the boy would be paralysed from the waist down by the age of ten and quadriplegic by the age of 20, forcing the father to do everything he can. "We were told he would never speak or walk, and that he will have severe developmental delays. I just couldn't accept that fate for my child," he said. "The technology to cure our children is already here. I hope that someone with immense wealth - and more importantly, the vision and influence - will step in." Image credits: Facebook

Money & Banking

Yoko Ono selling John Lennon's New York home for first time in 50 years

For the first time in 50 years, the house where John Lennon and Yoko Ono lived in New York City has hit the market. The brick, bluestone and terra cotta structure at 496 Broome St. was the first home the pair bought together in New York City before they moved to the Upper West Side of Manhattan. Yoko Ono has held onto the property since she first bought it with the late Beatles member, and has now listed it with her son with JLL Real Estate, for an asking price of $US5.5 million ($8.23m AUD). “The building on Broome St. was sort of like a base for their artistic ventures,” Philip Norman, author of “John Lennon: The Life,” told the <a href="https://nypost.com/2024/05/21/real-estate/yoko-ono-lists-former-nyc-home-for-5-5m/" target="_blank" rel="noopener">New York Post</a>. “Bank Street was their salon, where people could just walk in.” First built in 1885, the two-storey building has an open-plan format, with a gallery-like ground floor space with 14.4-foot-high ceilings, an open kitchen and a lofted bedroom. On the second floor, there’s a live-work space and a recording studio. “496 Broome St. is both a unique piece of New York history and popular culture and a prime investment opportunity for the right buyer,” said Paul Smadbeck, who holds the listing. “Versatile zoning and its location in one of the city’s most desirable and trendsetting neighbourhoods offers an exciting opportunity to create a one-of-a-kind property.” Image credits: Mediapunch / JLL Real Estate

Real Estate

Best-selling author diagnosed with "aggressive" brain cancer

Best-selling author Sophie Kinsella has shared that she has been fighting "aggressive" brain cancer since the end of 2022. The British writer took to Instagram to reveal she was diagnosed with glioblastoma 18 months ago, and shared why she chose to keep the devatstsing news out of the spotlight. The 54-year-old said she wanted to "make sure my children were able to hear and process the news in privacy and adapt to our new normal" before going public with her diagnosis. "I have been under the care of the excellent team at University College Hospital in London and have had successful surgery and subsequent radiotherapy and chemotherapy, which is still ongoing," she told her followers on Instagram. "At the moment all is stable and I am feeling generally very well, though I get very tired and my memory is even worse than it was before!" Kinsella said she is "so grateful to my family and close friends who have been an incredible support to me, and to the wonderful doctors and nurses who have treated me." She also thanked her readers for their "constant support", adding how the reception of her latest novel The Burnout, released in October 2023, "really buoyed me up during a difficult time." She ended her statement by saying, "To everyone who is suffering from cancer in any form I send love and best wishes, as well as to those who support them." "It can feel very lonely and scary to have a tough diagnosis, and the support and care of those around you means more than words can say." Image credits: Getty Images

Caring

Why a one-cent stamp is set to sell for millions

An extremely rare stamp that was once bought for a measly one cent is set to sell for millions of dollars, breaking records at a US auction house. While to the untrained eye, the blue stamp seems like any old stamp, the 1868 one-cent Z-grill is actually the rarest stamp in America due to its unique history and rarity. On June 14th, the one-cent Z-grill will be put up for sale by Robert A. Siegel Auction Galleries, marking the first time the rare stamp has been on auction since 1998. Experts from the New York auction house say it could fetch $6 million to $7.5 million (AUD), which would make it the single most expensive US stamp ever sold. The reason for the extraordinary price comes down to the fact that out of the two known Z-grill stamp copies, the one up for auction is the only copy available for private purchase by collectors, while other historic copy is held at the New York Public Library. The Z-grill is unique due to its signature embossed paper, which was introduced to the US postal service after the Civil War to prevent stamps from being reused. Since 2005, the coveted stamp has belonged to billionaire investor and “bond king” Bill Gross. “It’s considered the trophy of collecting United States stamps,” said Charles Shreve, who has managed and built Gross’ extensive stamp collection for years and serves as director of international auctions at Robert A. Siegel Auction Galleries. “There’s only one. If you want to brag, that’s the stamp.” Mr Gross' entire collection is estimated to be worth $22.6 million to $30 million AUD. The top 100 stamps from the collection will be auctioned off on June 14th, while the remaining stamps will be sold on June 15th. “There’s multiple stamps that’ll bring $500,000 or $750,000 (USD) but the (one-cent) Z-grill is the star of the show,” Shreve said. “I just know some people who are lusting for it, and we want to try to get as many people interested in it as possible.” Image credits: Robert A. Siegel Auction Galleries

Money & Banking

Tiny ancient Christmas tree sells for thousands

One of the world's first mass-produced Christmas trees has sold at auction for a whopping 56 times higher than its original purchase price. The tree was first bought in 1920 for just six pence, and was snapped up at the auction in England by an anonymous buyer for £3,400, or $6,433 AUD. The tree was described by the auctioneer as “the humblest Christmas tree in the world”, measuring just 79cm in height, boasting 25 branches, 12 berries and six mini candle holders. The tree sits in a small, red-painted wooden base with a simple decorative emblem. The Christmas tree was first bought by the family of eight-year-old Dorothy Grant in 1920, with Dorothy using it as her tree until she passed away at the age of 101. The tree is believed to have been bought from Woolworths, with Grant decorating the tree as a child with cotton wool to mimic snow, given that baubles were considered a luxury at the time. After Grant's passing in 2014, the charming tree was passed down to her daughter Shirley Hall, who was "parting with the tree now to honour her mother's memory and to ensure it survives as a humble reminder of 1920s life". It was expected to sell for between £60 and £80 (between $110 and $150 AUD) but was bought for the astonishing price of £3,411 when it went under the hammer at Hansons auctioneers on Friday. Charles Hanson, the owner of Hansons and a regular guest on the BBC’s Bargain Hunt said, “This is one of the earliest Christmas trees of its type we have seen. The humblest Christmas tree in the world has a new home and we’re delighted for both buyer and seller … I think it’s down to the power of nostalgia. Dorothy’s story resonated with people.” He added, “As simple as it was, Dorothy loved that tree. It became a staple part of family celebrations for decades. The fact that it brought such joy to Dorothy is humbling in itself. It reminds us that extravagance and excess are not required to capture the spirit of Christmas. For Dorothy it was enough to have a tree." “Some of the first artificial Christmas trees utilised machinery which had been designed to manufacture toilet brushes. The waste-not, want-not generations of old are still teaching us an important lesson about valuing the simple things and not replacing objects just for the sake of it." Image credits: Hansons Auctioneers

Money & Banking

Princess Di's black sheep jumper sells for 14 times over asking price

Princess Diana's famous "black sheep" jumper has sold at auction for more than $1.1million. The iconic red and white (and one tiny bit of black, of course!) jumper fetched precisely $1,143,000 at Sotheby's in New York - making it the most expensive piece of clothing owned by the former Princess of Wales to sell at auction, as well as the most expensive jumper to ever be sold at auction. There were a total of 44 bids within the final 15 minutes of a two-week online bidding process for the famous item of clothing - during which the bidding leapt from $190,000 to $1,143,000, which ultimately pushed the sale to a staggering 14 times over the initial asking price of $80,000. The woollen jumper was worn by Lady Di to a polo match in Windsor in June 1981, just one month before she married the then-Prince Charles. Soon after Diana wore the garment, it was returned to Sally Muir and Joanna Osborne, founders of the label Warm & Wonderful because of a tear at the cuff. It was sent back to the designers along with a note from Buckingham Palace, requesting that the jumper be either repaired or replaced. A new jumper was knitted for Diana, with Osborne believing the original garment had been lost after the replacement was sent to the Princess of Wales, which she wore to another polo match in 1983. However, Osborne later discovered the jumper, which had been preserved underneath an old cotton bedspread, while searching her attic looking for an old pattern. She got in touch with Sotheby's auction house which gave the garment an auction estimate of around $80,000 - $120,000. Speaking to The Telegraph UK, Osborne said, "We didn't think we had any of the original sheep jumpers, because at the time, we were so desperate to complete orders that we never owned one ourselves, so I couldn't believe I'd found the original Diana sheep jumper." "It took a while to sink in. And we're so lucky it's not fallen to pieces." Sotheby's said of the now-iconic design, "The Black Sheep sweater is one of the most iconic pieces worn by Princess Diana to ever come to market." "The cultural impact of this moment from the 1980s is exemplified by the head of Rowing Blazers, Jack Carlson, who in 2020, requested to partner with the original designers and license the sheep design to be reproduced for his own fashion line." "Since stumbling upon the sweater ... we have been reliving the fond memories of Princess Diana appearing on the front pages of every newspaper in 1981, wearing our very own sweater. "While we are forever indebted to her for the impact this had on our business, our deepest appreciation lies in the knowledge that she shared a unique connection to the black sheep design. We are thrilled that this cherished sweater has now found a new home, carrying with it the enduring legacy of Princess Diana." Images: Getty

Beauty & Style

The soundtrack to selling: why advertising with popular music needs to be pitch perfect

<a href="https://theconversation.com/profiles/morteza-abolhasani-1346513">Morteza Abolhasani</a>, <a href="https://theconversation.com/institutions/the-open-university-748">The Open University</a> At some point today, it’s likely that you’ll listen to music. It may be during a commute or school run, while you do some exercise or take some time to relax. Music is all around us – an accessible and popular art form which <a href="https://online.ucpress.edu/mp/article-abstract/22/1/41/62190/Uses-of-Music-in-Everyday-Life?redirectedFrom=fulltext">accompanies our daily lives</a>. Advertisers have long understood the popularity and emotional power of music and used it to sell us things. Much time – and money – is spent on securing the right soundtrack to adverts in a bid to boost sales, such as when Microsoft <a href="https://www.bloomberg.com/news/articles/1999-05-23/sing-a-song-of-selling?leadSource=uverify%20wall">spent a reported US$3 million</a> (£2.4 million) to use The Rolling Stones’ song Start Me Up as part of their advertising campaign for Windows 95. So how do companies choose the right music for their product? And why is it such a valuable ingredient in the mission to make us consume? Research suggests that the specific qualities of music as an art form enhances the science of selling. As one researcher <a href="https://onlinelibrary.wiley.com/doi/10.1002/mar.4220010303">puts it</a>: “Music […] is the catalyst of advertising. It augments pictures and colours words, and often adds a form of energy available through no other source.” Other <a href="https://link.springer.com/chapter/10.1007/978-3-531-18916-1_19">studies have shown</a> how music transports, underlines or amplifies the persuasive message of adverts. Used well, it creates memorable commercials which influence our attitudes to a product or service. Take the visually simple but <a href="https://www.youtube.com/watch?v=J6bGnSEwdKY">compelling advert</a> for Air France, with the soundtrack of Mozart’s Piano Concerto No. 23. It projects grandeur and elegance, in the hope that viewers will associate those qualities with the airline. <figure><iframe src="https://www.youtube.com/embed/J6bGnSEwdKY?wmode=transparent&start=0" width="440" height="260" frameborder="0" allowfullscreen="allowfullscreen"></iframe></figure> <a href="https://journals.sagepub.com/doi/pdf/10.1177/1470593117692021">My research</a>, which looked at hundreds of viewer comments about the music used in advertising, suggests it was successful. Air France’s use of a sophisticated piece of classical music created a direct perception of a sophisticated and premium airline. This is supported by other <a href="https://academic.oup.com/edited-volume/38632/chapter-abstract/335307151?redirectedFrom=fulltext">research</a> which suggests that music which matches the main message of an advert has a positive effect on consumer engagement. This alignment, known as “musical congruity”, can result in enhanced attention, a positive emotional response, and improved brand recall, ultimately enhancing the effectiveness of an advert. <h2>Down memory lane</h2> Music is also effective at triggering <a href="https://journals.sagepub.com/doi/abs/10.1177/1470593114521451?journalCode=mtqa">feelings of nostalgia</a>. The extent to which music arouses emotional memories – “musical indexicality” – in adverts creates associations with consumers’ past experiences. The music for <a href="https://www.youtube.com/watch?v=_NwBcCUh24I">an advert</a> for Old Navy inspired <a href="https://journals.sagepub.com/doi/pdf/10.1177/1470593117692021">positive comments</a> based on viewers’ memories. A good choice of music allows businesses to tap into this nostalgia for commercial benefit, and my <a href="https://journals.sagepub.com/doi/pdf/10.1177/1470593117692021">research suggests</a> that music with autobiographical resonance can be particularly effective. Another example of this is when <a href="https://www.youtube.com/results?search_query=pink+moon+vw">Volkswagen used</a> Nick Drake’s Pink Moon. <figure><iframe src="https://www.youtube.com/embed/_-kqUkZnDcM?wmode=transparent&start=0" width="440" height="260" frameborder="0" allowfullscreen="allowfullscreen"></iframe></figure> As one viewer commented: “Rarely do I get sentimental with commercials, but this one takes me back to the time when I was dating my wife and when we were first married. We used to take drives like this in the mountains and I remember looking at her beautiful face in the moonlight. The music is perfect. The sentiment is perfect.” (In this case, the 1999 advert also had a big impact on Nick Drake’s popularity, with album sales <a href="https://www.rollingstone.com/music/music-news/nick-drake-pink-moon-song-volkwagen-commercial-182739/">dramatically increasing</a> after the advert’s release. Drake, who died at the age of 26, never saw commercial success in his lifetime.) <h2>Commercial clash</h2> But using music to advertise products doesn’t always work. For one thing, music can infiltrate the mind, repeat itself continuously and become extremely difficult to dislodge. This is why we can’t get some jingles out of our heads for ages. Involuntary and repetitive exposure to a piece of music can quickly reach the point of annoyance. The use of popular music in advertising can also provoke arguments around <a href="https://journals.library.columbia.edu/index.php/currentmusicology/article/view/5206">the tensions</a> between artistic endeavour and commercialism. Some people believe a work of art should not be used for the pursuit of profit. In fact, the findings of my study on viewer comments showed that consumers sometimes passionately oppose the use of music by revered musicians being used in adverts, as they believe that doing this undermines its aesthetic integrity. For example, Nike’s use of the The Beatles’ song Revolution was seen by some as exploiting John Lennon’s lyrics to sell shoes. It made some Nike wearers so angry that they boycotted the brand. One wrote: “This is disgusting. Shame on Nike for exploiting priceless art. I will never buy another Nike shoe again.” Another said: “John didn’t mean change the brand of your trainers!” So advertisers need to be careful. For while the right choice of music can attract customers, boost sales, and inspire brand loyalty, the wrong choice can create something of a backlash. For many people, music is precious, and using it as a marketing tool does not always have harmonious results.<img style="border: none !important; box-shadow: none !important; margin: 0 !important; max-height: 1px !important; max-width: 1px !important; min-height: 1px !important; min-width: 1px !important; opacity: 0 !important; outline: none !important; padding: 0 !important;" src="https://counter.theconversation.com/content/203856/count.gif?distributor=republish-lightbox-basic" alt="The Conversation" width="1" height="1" /> <a href="https://theconversation.com/profiles/morteza-abolhasani-1346513">Morteza Abolhasani</a>, Lecturer in Marketing, <a href="https://theconversation.com/institutions/the-open-university-748">The Open University</a> Image credits: Getty Images This article is republished from <a href="https://theconversation.com">The Conversation</a> under a Creative Commons license. Read the <a href="https://theconversation.com/the-soundtrack-to-selling-why-advertising-with-popular-music-needs-to-be-pitch-perfect-203856">original article</a>.

Music

“It tastes like rich”: Hotel sells $32 coffee with gold sprinkles

At the Emirates Palace in Abu Dhabi, you can treat yourself to a cappuccino for a whopping $32AUD, although you’re not really paying for the coffee alone. The cappuccino, which is found at the hotel’s Le Cafe by the Fountain comes with 23-karat gold sprinkled on top and it has been named the Emirates Palace Golden Cappuccino. The pricey cap is not the only item on the menu that is embellished with gold, with the hotel advertising a camel milk vanilla or chocolate ice cream with a 23-karat gold leaf for $29. In the mood for a cold drink? The Emirates Palace has got you covered with their Hawaiian Candy Colada, a mocktail topped with 23-karat gold flakes for $26. Tourists have shared videos on social media, with one showing a barista shaking a can of gold flakes over a row of cappuccinos, much like one would with the average cocoa powder topping. Another video posted by a worker shows her adding gold flakes with a spoon. One TikToker who got to try the luxurious coffee wrote, “The gold cappuccino was 8/10 but the vibes were 100/10.” One user wrote, “It tastes like rich.” Another agreed, writing “It tastes expensive.” A Canadian coffee content creator, Brodie Vissers, better known as The Nomad Barista online reviewed the hotel’s cappuccino on YouTube. “Our drinks have arrived, I’m a little bit nervous. It used to be 24-karat, now they’ve reduced it to 23-karat but it is still gold sprinkled on this coffee,” he said. “I don’t even know what to expect from this drink,” he said before trying the luxurious drink. “It’s actually not bad. Of course the foam on the latte is not like a perfect flat white or anything. It’s actually not as sweet as I expected. It’s got a nice balance to it. It’s an interesting drink. “We cannot forget about the dates. Having dates with coffee is a very traditional thing here in the Middle East. “Let’s see how that pairs with the latte. Wow, that is so good. I recommend it if you’re around. It’s a kind of unique opportunity here in (Emirates) Palace. What better place to drink coffee with gold on top.” Image credit: Instagram

Food & Wine

Painting by four-legged Van Gogh sells for five figures

A very good boy named Van Gogh has raised a hefty sum of money for a good cause. The one-eared four-legged artist has used his extraordinary talents to create his own rendition of his namesake’s masterpiece Starry Night. At an online benefit auction for the <a href="https://www.happilyfureverafter.org/">Happily Furever After Rescue</a> in Connecticut, USA, pet food company Pedigree paid $10,000 for the artwork. The rescue home was the one that found Van Gogh his new forever home, after sharing his artistic talents online. All the proceeds of Van Gogh the dog’s auction will benefit the rescue efforts of Happily Furever After, which specialises in rehoming dogs like pit bulls, who can sometimes have a hard time finding homes. The paintings in the current auction, titled “Van Gogh Reimagined,” are all based on compositions by the original Van Gogh. However, unlike a painting by the Dutch master, the dog’s art starts the bidding at just $25 a piece. “Having Van Gogh create some of history’s most famous paintings felt like big shoes to fill,” founder Jaclyn Gartner told <a href="https://news.artnet.com/market/van-gogh-rescue-dog-charity-auction-2264707">Artnet News</a>. “There was a lot more attention to detail this time around to make sure to incorporate all the colours and try to recreate the pieces as closely as possible.” Since finding his new home, Van Gogh has created more than 150 new works of art. To make each masterpiece, a person applies blobs of colours of paint to a canvas placed inside a plastic bag. The talented dog then completes the artwork by licking off a coating of peanut butter or other dog-friendly treats from the outside of the bag, making the artwork inside. “The most exciting part about Van Gogh painting is never really knowing what it’s going to come out to look like as it depends on how his tongue slides across the peanut butter coated bag,” Gartner said. “Since we did the art gallery in October, Van Gogh has explored more tasty toppings,” she added. “We have begun incorporating other things like ground up liverwurst, pumpkin puree, and goat whip. Painting has become an even more delicious hobby for Van Gogh!“ Image credits: Happily Furever After Rescue

Art

The unusual items passengers are stealing from planes to sell online

A flight attendant has revealed one of the main items passengers on planes are trying to take home with them after their journey. In a column for The Sun, a cabin crew member shared that passengers are trying to take lifejackets home with them after their journey and sell them online. "If you have even just a quick glance at eBay, you'll see loads of people flogging them on there, for sometimes as much as £100 ($174.65 AUD) a pop, so it's easy to see why people take them," they said. According to the columnist, it is the worst thing to take from a plane. "If the flight after yours has to land in the sea, then you're quite literally putting someone's life at risk, which seems a little unfair for the sake of £100 ," they said. Flight attendants are also able to track down who stole the lifejackets after they go missing, given they keep a record of where passengers are seated. The airline could also cop a hefty fine for not having adequate safety equipment on board if an auditor found out, which the culprit would have to pay for. According to the flight attendant, another item which often goes missing are the safety cards. While taking these information cards is not as life-threatening as taking a lifejacket, it is still not ideal. "These are mostly taken by aviation geeks who collect them from each plane they go on. I'm not sure why, but it's a bit annoying to have to go round and replace them, which often ends up being my job," the flight attendant said. The cabin crew member reinforced that while a passenger is paying for a flight, some items are not designed to be taken home as souvenirs, specially when it might be needed to save someone else's life. Image credits: Getty Images

Travel Tips

One of Australia’s smallest homes sells for less than $100K

One of Australia’s most unusual homes, a tiny cottage that sits on stilts, seems to have found a new owner. A blue, one-bedroom house in Innisfail, Queensland, is currently under offer at $95,000 ($NZ 103,000), as reported by <a href="https://www.nine.com.au/property/homes/australias-tiny-blue-home-on-stilts-sells-for-95-thousand/c117bc64-2ea0-45e1-b145-98c47faaa7d3" target="_blank" rel="noopener">Nine</a>, after it was listed for $99,000 ($NZ 108,000) by Raine & Horne. With just 110 square metres of internal space, the property could be one of Australia’s smallest permanent homes. While <a href="https://www.raineandhorne.com.au/innisfail/properties/8-pelican-street-innisfail-4860-queensland" target="_blank" rel="noopener">the listing</a> describes it as having “plenty of life left in it” and “ready for a quick restoration”, the current state of the home’s interiors makes it uninhabitable, including holes in the walls with exposed wires, a shell of a kitchen, and loose wooden pailings on one side. The agent told the outlet that the house is on “stilts” after being moved from another local block and described it as a “potential gold mine”. The current owner reportedly had plans to build on the 1067-square-metre block, but these have since fallen through. An oven, bed, and a fridge with writing on it remain in the house, along with a single basin on the floor in one room. The space underneath the home is also partially enclosed, with an existing shower and the potential to be turned into a studio. Images: Raine & Horne Innisfail

Real Estate

British couple sell raffle tickets to offload home

A family forced to sell their home have had to get creative to do it after they were knocked back for a loan for a new house - and it could see a new owner claim the property for a £3 raffle ticket. Declan Garrett and wife Leoni Webb have been forced to sell their property in Weston-super-Mare, a town in North Somerset, due to the soaring cost of their mortgage. But, they can’t get a loan for a new home as banks knocked them back due to the size of their blended family, with a total of seven kids. With pressure coming from inflation and a rising cost of living, the couple turned to raffle tickets to raise the money they need for a new home that is big enough for their soon-to-be teenage kids. All interested buyers need to do is grab a raffle ticket and they could be in the running to win the keys to the coastal home, with the winner to be drawn on October 26. <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/tv/CeyIP3klfj4/?utm_source=ig_embed&utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/tv/CeyIP3klfj4/?utm_source=ig_embed&utm_campaign=loading" target="_blank" rel="noopener">A post shared by Weston-super-Mare House Raffle (@wsmhouseraffle)</a> </div> </blockquote> But, there are some caveats. The couple launched the raffle through an online platform in June, telling The Sun that they need to sell about 100,000 tickets to raise the £300,000 they need. If they don’t reach their target, the main prize will instead become 75 percent of the amount raised through raffle ticket sales. In an emotional clip shared to an Instagram page dedicated to the house and raffle, Ms Webb explained that she and her husband would sell their home the usual way if they would. “Why on earth would we choose to open ourselves up to the criticism and absolute tolling that we have?” she said. <blockquote class="instagram-media" style="background: #FFF; border: 0; border-radius: 3px; box-shadow: 0 0 1px 0 rgba(0,0,0,0.5),0 1px 10px 0 rgba(0,0,0,0.15); margin: 1px; max-width: 540px; min-width: 326px; padding: 0; width: calc(100% - 2px);" data-instgrm-captioned="" data-instgrm-permalink="https://www.instagram.com/p/CgAIYuNIPfL/?utm_source=ig_embed&utm_campaign=loading" data-instgrm-version="14"> <div style="padding: 16px;"> <div style="display: flex; flex-direction: row; align-items: center;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 40px; margin-right: 14px; width: 40px;"> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 100px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 60px;"> </div> </div> </div> <div style="padding: 19% 0;"> </div> <div style="display: block; height: 50px; margin: 0 auto 12px; width: 50px;"> </div> <div style="padding-top: 8px;"> <div style="color: #3897f0; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: 550; line-height: 18px;">View this post on Instagram</div> </div> <div style="padding: 12.5% 0;"> </div> <div style="display: flex; flex-direction: row; margin-bottom: 14px; align-items: center;"> <div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(0px) translateY(7px);"> </div> <div style="background-color: #f4f4f4; height: 12.5px; transform: rotate(-45deg) translateX(3px) translateY(1px); width: 12.5px; flex-grow: 0; margin-right: 14px; margin-left: 2px;"> </div> <div style="background-color: #f4f4f4; border-radius: 50%; height: 12.5px; width: 12.5px; transform: translateX(9px) translateY(-18px);"> </div> </div> <div style="margin-left: 8px;"> <div style="background-color: #f4f4f4; border-radius: 50%; flex-grow: 0; height: 20px; width: 20px;"> </div> <div style="width: 0; height: 0; border-top: 2px solid transparent; border-left: 6px solid #f4f4f4; border-bottom: 2px solid transparent; transform: translateX(16px) translateY(-4px) rotate(30deg);"> </div> </div> <div style="margin-left: auto;"> <div style="width: 0px; border-top: 8px solid #F4F4F4; border-right: 8px solid transparent; transform: translateY(16px);"> </div> <div style="background-color: #f4f4f4; flex-grow: 0; height: 12px; width: 16px; transform: translateY(-4px);"> </div> <div style="width: 0; height: 0; border-top: 8px solid #F4F4F4; border-left: 8px solid transparent; transform: translateY(-4px) translateX(8px);"> </div> </div> </div> <div style="display: flex; flex-direction: column; flex-grow: 1; justify-content: center; margin-bottom: 24px;"> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; margin-bottom: 6px; width: 224px;"> </div> <div style="background-color: #f4f4f4; border-radius: 4px; flex-grow: 0; height: 14px; width: 144px;"> </div> </div> <p style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; line-height: 17px; margin-bottom: 0; margin-top: 8px; overflow: hidden; padding: 8px 0 7px; text-align: center; text-overflow: ellipsis; white-space: nowrap;"><a style="color: #c9c8cd; font-family: Arial,sans-serif; font-size: 14px; font-style: normal; font-weight: normal; line-height: 17px; text-decoration: none;" href="https://www.instagram.com/p/CgAIYuNIPfL/?utm_source=ig_embed&utm_campaign=loading" target="_blank" rel="noopener">A post shared by Weston-super-Mare House Raffle (@wsmhouseraffle)</a> </div> </blockquote> “The cost of living is absolutely ridiculous right now – we understand more than most. We have seven children who need feeding and clothing. “My husband is a school teacher and I worked in behavioural education, so I also work within schools. Ordinarily we wouldn’t be able to afford a house. We were very, very lucky to buy a house when we did. “As we are looking to move…so we decided to raffle off our house to give somebody the gift of owning a house. “I really hope we can pull this off.” The sale of raffle tickets for four-bedroom home closes on October 21 local time, with tickets available to be purchased <a href="https://raffique.co.uk/product/win-a-house-in-weston-super-mare/" target="_blank" rel="noopener">here</a>. Image: @wsmhouseraffle (Instagram)

Money & Banking

Boy George to sell long-time London home

Boy George has decided to offload his lavish English estate after owning it for nearly 40 years. The singer and former The Voice Australia judge bought the London property in 1984, a year after releasing his hit Karma Chameleon with Culture Club, and is now hoping to sell it for a hefty £17 million ($NZ 33.4 million). Located in the affluent neighbourhood of Hampstead, the six-bedroom villa is a Grade II designated historical building with an “eccentric mix of Gothic and Italianate architecture”, according to the <a href="https://www.astonchase.com/rgs220160/" target="_blank" rel="noopener">listing</a>. Inside, the entryway boasts a dramatic central staircase and soaring central hallway, with a medication room, a reception room, a galleried first-floor landing, and a master bedroom with views of Hampstead Heath and a skylight in the adjoining bathroom being among its standout features. The home also includes a rear garden and roof terrace, as well as off-street parking. The 61-year-old star isn’t the only famous resident of the estate home - originally called “The Logs” when it was built in 1868 by civil engineer and developer Edward Grotto and was later subdivided - with comedian Marty Feldman and singer Sam Smith also residing in different sections of the once-whole luxe abode. George also purchased the house next door from Smith and began a three-year renovation to combine the two homes. But, the Evening Standard reported that the star ran into problems after local planning authorities took issue with the project. Images: Getty Images, Aston Chase Realty

Real Estate

The world’s loneliest home sells after owner’s unusual request met

After sitting on the market for a year, the former owner of the world’s loneliest home has revealed what it took for him to hand over the keys. After landing on the market in June last year, a 50-square-metre home on an island in Maine, US, has been sold for $US 340,000 ($NZ 582,000). Billy Milliken, who also works as a real estate agent, told the <a href="https://nypost.com/2022/07/05/to-buy-the-loneliest-home-in-the-world-youll-need-to-try-it-first/" target="_blank" rel="noopener">New York Post</a> that he would sell the tiny property to a buyer willing to stay the night. Duck Ledges Island is home to a single two-bedroom cottage that lacks heating or running water, meaning you’d have to rely on your ability to fish and trips to the windy outhouse to get by. The wooden home, built in 2009, has unparalleled views of the Atlantic Ocean and sits just a few metres from the water’s edge. Mr Milliken admitted that the home was inappropriate to visit during rough weather, saying it was no “place for man or beast”. His family and friends have also opted to make day trips to the island, rather than endure staying the night. “In our lives, we’re busy, and there’s so many distractions, but when you’re out on that island, you really feel small,” Mr Milliken told the Post. “It’s very healthy to be there alone where you can really listen to yourself. You’re a guest of nature when you’re there.” “The longer I own the island. I understand even more that it is a special place.” <a href="https://www.coldwellbankerhomes.com/me/addison/0-wohoa-bay-island/pid_42070630/" target="_blank" rel="noopener">The listing</a> highlights the natural views, thanks to a lack of neighbours and trees, as well as the “constant entertainment” provided by seals on the ledges surrounding the island. “There is no better place to spend the weekend in the world!” it says. Images: Dean Tyler Photography (Zillow)

Real Estate

Couple makes winning profit selling home to Lleyton and Bec Hewitt

A Queensland couple has made a hefty $550,000 after selling their Burleigh Heads home to tennis superstar Lleyton Hewitt and his wife Bec - having lived in the home for just five weeks. Katie and Jeremy Langston bought ‘The Palms’ at auction in May 2021, paying $3.75 ($NZD 3.89) million for one of the state’s most photographed homes. But, the couple put the four-bedroom mansion back on the market just months later for $4.3 ($NZD 4.46) million after realising they wanted to move back to Koala Park. Within six days of the home hitting the market once again, marketing co-agents Conal Martin of Kingfisher Realty and Harcourts Coastal agent Ed Cherry had received eight offers. “We only lived in it for about five weeks,” Mr Langston told <a href="https://www.realestate.com.au/news/meet-the-couple-who-sold-their-house-to-tennis-legend-lleyton-hewitt-and-his-wife-bec/" target="_blank" rel="noopener">realestate.com.au</a>. “We moved out before we put it on the market. Even though we were living in Queensland's home of the year [for] 2021, we were homesick for Koala Park, so we found the perfect location in the same street we lived in previously and sold The Palms to the Hewitts.” Though they walked away with a handsome sum after <a href="https://www.oversixty.co.nz/property/real-estate/bec-and-lleyton-hewitt-list-melbourne-mansion-after-big-investment" target="_blank" rel="noopener">the Hewitts spent $4.305 million</a> to snap up the home, Mr Langston said it wasn’t about the money at all. “We thought ‘we can have our dream house anywhere’ and this is not where we wanted it,” he said. “We wanted to be in Koala Park and so we are building a beautiful house there now. “We engaged the builder of The Palms, JG Design and Construct, and have just finalised the plans to build our dream home in the area we love.” The Langston’s former home has been the subject of a fair amount of publicity, having the process of building documented on Instagram before it became the most viewed house in Australia after it was first listed for sale in May 2021. Originally sold fully furnished, the home boasted luxe features including a sunken fireplace, glass-edged pool and outdoor kitchen in the entertaining area, as well as Italian terrazzo tiles, stone feature walls, custom brass fittings and Harbour American oak flooring. Image: Getty Images

Real Estate

Aussie speedster Steven Bradbury sells luxe apartment

Aussie Olympian Steven Bradbury has sold his beachside investment apartment in Queensland after holding onto it for over a decade. The gold medallist skater listed the four-bedroom ground-floor apartment in the coastal suburb of Kings Beach in Caloundra earlier this year and has gone on to offload the flat for an undisclosed price. After 11 years of owning the apartment, Bradbury initially <a href="https://www.domain.com.au/unit-2-kings-palazzo-4-6-orvieto-terrace-kings-beach-qld-4551-2017750581" target="_blank" rel="noopener">listed</a> the home for $2 million in May before agents Danelle Wiseman and Jonathan Pattinson of Better Homes and Gardens Real Estate revised the price to $1.8 million, per <a href="https://www.smh.com.au/property/news/steven-bradbury-times-his-run-perfectly-with-kings-beach-pad-20220517-p5am5r.html" target="_blank" rel="noopener">The Sydney Morning Herald</a>. Even with the reduction, Bradbury’s potential earnings were more than double the amount his investment company, Pricefinder, paid in 2011. Prior to its sale on August 16, the home was maintained as a weekender and rental with an asking price of $660 a week in rent. Sitting just metres aware from the surf of King’s Beach, the 111-square-metre flat includes plenty of luxe amenities, such as its two courtyards - with one on each floor - timber herringbone hard floors in the living areas, and a large granite waterfall bench in the well-appointed kitchen. The flat also has access to the amenities offered by the Kings Palazzo complex, including a pool and BBQ area shared with just 11 other apartments. Bradbury, a four-time Olympian, shot to fame after his unlikely win at the 2002 Salt Lake City Winter Olympic Games, getting through the semi-final and earning gold in the final after his competitors all crashed in the final seconds. Despite trailing behind them all, Bradbury was able to skate into first place, giving rise to the phrase “doing a Bradbury” for winning as an underdog. Earlier this year, Bradbury took to Instagram to reflect on that fateful win 20 years later. “I’ll always be seen as an overnight success, but it took me many years of sweat, tears and plenty of blood to get there and I’ll always appreciate those who helped me and backed me against the odds,” he <a href="https://www.instagram.com/p/CaBaljsvBl5/?utm_source=ig_web_copy_link" target="_blank" rel="noopener">wrote</a>. “Courage, belief, determination and a little luck, all helped me to be the original #lastmanstanding, and now it’s fantastic to see our next generation of @ausolympicteam legends taking our Winter Olympic Dream into the future!” Images: @stevenbradburyofficial (Instagram) / Better Homes and Gardens Real Estate

Real Estate

Moving company accidentally sells $120,000 worth of family belongings

An elderly couple from Bribie island in Queensland are fighting for compensation after a removalist company sold their belongings during their interstate move to Bega, NSW. Gary and Lorraine Taylor are in their late 70s and had originally planned to use removal company ‘Wridgways’ before they liquidated in July 2021. This saw ‘Kent Removals and Storage’ taking on 160 new clients. The Taylors had packed all of their worldly possessions, including furniture and sentimental belongings, into two removal trucks. One truck contained $120,000 worth of furniture - little did they know they would never see these belongings again. Kent Removals & Storage have since apologised and describe the incident as a result of human error, where the company had been court-appointed to assist liquidator Hall Chadwick. Chadwick was in charge of selling off Wridgways’ assets, which included items like office furniture. This is where the swap unknowingly took place - and the Taylor’s container was accidentally sent to online auction company ‘Grays Online’. Of course, everything was auctioned off for a fraction of the price. Lawyers representing the retiree couple say they would have to take $50,000 from their pension to recover only a few of the items, leaving them in complete limbo. Some of the furniture was unfortunately split between the two moving containers, meaning what did arrive couldn’t be assembled. “We’ve been married for 60 years, and 60 years of our bloody furniture has just gone down the tube and nobody cares,” Gary told 7NEWS. Lorraine spoke through tears as she told <a href="https://7news.com.au/news/nsw/elderly-couple-left-in-limbo-after-home-contents-sold-off-by-removalist-company--c-7794935" target="_blank" rel="noopener">7NEWS</a> the incident was “very hard to describe”. “It’s not believable what we’ve been through,” she said. “Its been terrible for both of us, and for our family.” Kent Removals and Storage CEO, Steve Alves has said the matter had been referred to Kent’s insurers but that, “the matter was incorrectly internalised between Kent, Grays Online and Hall Chadwick with a view to establishing liability for this error”. “As Kent Relocation Group contracted with Mr and Mrs Taylor and, irrespective of where the liability resides, Kent Relocation Group could and should have taken a lead role in this process and did not.” Alves said the company “apologises for the way in which this matter has been handled”. “Our team will focus on ensuring we support Mr and Mrs Taylor in any way we can to bring closure to this matter for them. “In terms of the missing items, given the quantum of the potential claim, the matter has been referred to Kent’s insurers along with an instruction to ensure that the matter is expedited in a prompt, efficient and reasonable manner for Mr and Mrs Taylor”. So far only 40% of the moving charges have been refunded, but since the matter was escalated Alves said Kent Removals & Storage would work to refund 100% of all moving chargers. As to whether they will see a refund of their $120,000 worth of lost furniture, they must wait for the companies’ insurance process to run its course. Image: 7News

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Moving company accidentally sells $120,000 worth of family belongings